From Long Queues to Quick Scans: MyBorderPass is Here! Kuala Lumpur International Airport (KLIA) had long struggled with congestion at immigration checkpoints, especially during peak travel seasons. In response, the Immigration Department Malaysia introduced MyBorderPass, a mobile app that streamlined the immigration clearance process using...
The Honda-Nissan Merger has sent ripples across the global automotive industry, signalling a bold and transformative shift for Japan’s automotive future. As the world pivoted towards electric cars, this historic business integration brought together three companies—Honda, Nissan Motor, and Mitsubishi Motors—in a strategic partnership to...
The Honda-Nissan Merger has sent ripples across the global automotive industry, signalling a bold and transformative shift for Japan’s automotive future. As the world pivoted towards electric cars, this historic business integration brought together three companies—Honda, Nissan Motor, and Mitsubishi Motors—in a strategic partnership to...
The Honda-Nissan Alliance with Mitsubishi Motors has sent ripples across the global automotive industry, signalling a bold and transformative shift for Japan’s automotive future. As the world pivoted towards electric cars, this historic business integration brought together three companies—Honda, Nissan Motor, and Mitsubishi Motors—in a...
In Malaysia, the recent announcement of medical insurance premium hikes ranging from 40% to 70% for 2025 has sparked widespread concern, primarily due to rising private hospital costs. Policyholders, such as Hamidi and Safie Wahab, have expressed frustration over the steep increases, with some contemplating...
The recent closure of FashionValet Sdn Bhd has triggered a national debate in Malaysia, raising critical questions about corporate governance, transparency, and the use of public funds...
This year’s Deepavali ads from Malaysian brands went beyond the usual themes of family togetherness and festive joy....
Some vanity metrics are only there to make you feel good but won’t help you create a better brand strategy or achieve goals. So, take a look at these 5 important metrics to look out for when doing media monitoring....
Though it may initially seem overwhelming, creating a content marketing strategy is just the same as making a blueprint for your content marketing goals, journeys, and expectations. Here are the 5 steps to create a great content marketing strategy....
As brands, PR firms, and marketing agencies continue to expand their digital presence, media coverage, and real-time insights have become vital for understanding audience behavior. Social media monitoring tools are essential for tracking online conversations, audience engagement, and marketing campaign performance across social media platforms...